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Truthsayers® Neurocast™
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Why your surveys are fundamentally failing you
Unfortunately, many organisations still base major decisions and spends on the data from traditional explicit surveys alone. The problem is, explicit surveys often fail to measure the truth. Implicit methods are a far superior alternative. Why? Read on.
Why is it so hard to be honest at work?
Knowing yourself and being true to yourself is the key to a happy life. So, why is it so hard to achieve? We look at the many social reasons we mask our true selves and identify what’s needed in the corporate world to empower us all to lift those masks and be authentic.
Implicit is the only truth you need to know
Melania Trump’s body double. Presidential inauguration crowd sizes. Russian sightseers. Terrorist incident hoaxes. What do these statements have in common?